Human-to-Human · Real-time services · Tel-Aviv · 2026

Help, on the way in 60 seconds.
Not next Tuesday.

Tadam is a location-based H2H ecosystem that matches people to vetted local Tadamers — by profession, passion and meaning — paid through escrow, tracked end-to-end, in real time.

TADAM — Request brief Watch the 90-second demo
Live in Tel-Aviv· [FILL] requests served· 4.9★ avg rating [verify]· Stripe-secured· Backed by [investor]· iOS & Android shipped
W 35th St 5th Ave Broadway
Great Afternoon!
Any wish Bar?
BL
🔍 Ask for anything
Great Afternoon!
Any wish Bar?
BL
Someone to fix my sink 🔧
🔍 Someone to fix my sink 🔧
Great Afternoon!
Any wish Bar?
BL
Roy is just 5 min away
Top-rated helper · more info
5 min away
Roy Levy
4.9 ★ · 124 reviews
My skill set
🔧
💧
🪛
TADAM
The problem

Local services run on phone tag, not software.

73%

of urgent home-service requests go unfilled the same day.

Source: Thumbtack benchmark, 2024 · [verify]

2.4 days

average wait for a plumber. 4.6 days for a sitter.

Source: Israel Consumer Survey, 2024 · [verify]

31%

of inbound work is lost to unanswered phone calls on the supplier side.

Source: Tadam internal interviews, n=42

Today's broken funnel

Need→ Search→ Phone tag→ Quote→ Schedule→ Wait→ Show up

Tadam collapses this to one tap and one minute.

The solution

One tap. One minute. One vetted Tadamer at your door.

Tadam pairs an intent-aware matching engine with a geospatial dispatch layer, identity-verified trust, and Stripe escrow — so the moment you ask, the right person is paid, en route, and tracked.

60s

Match by meaning, not keyword.

Our engine pairs requests to providers by profession, hobby, passion and proximity — H3-indexed dispatch closes in under a minute.

14d

Verified trust, escrowed pay.

Identity verification, ratings, and a reliability layer wrap every booking. Stripe holds funds in escrow and releases on completion.

24/7

Self-balancing marketplace.

An AI layer auto-balances supply and demand — surfacing new earning moments to providers and dispatching the closest match to clients.

Great Afternoon!
🔍 Ask for anything
1 · Search
Roy 5 min away
Top-rated · more info
2 · Match
Arriving in 4 min
3 · Track
How was Roy?
★ ★ ★ ★ ★
SUBMIT
4 · Rate

What we are not. Tadam is not a directory. Tadam is not a quote-comparison tool. Tadam is not a chat app. Tadam dispatches and pays on the spot.

In motion

See it from both sides.

Two short films — one from the client's perspective, one from the Tadamer's. Looped, no audio required.

The Tadam story From "I need help" to "Roy is at the door."
How it works

Two flywheels. One marketplace.

For clients

1

Ask

Voice or type what you need. Our intent parser turns "fix my sink" into a structured request.

2

Match

Within 60 seconds, the closest qualified Tadamer is dispatched with a fixed price and ETA.

3

Pay & track

Apple Pay or card. Stripe holds the funds in escrow. Track every step until the work is done.

For Tadamers

1

Activate

Flip "Provider mode" on. Tadam pings only the requests that match your skill set and radius.

2

Accept

One tap to accept. Navigate, arrive, scan the verified entry code. No invoices, no chasing.

3

Earn & rate

Stripe pays out on T+2. Average Tadamer earns [FILL]/month working [FILL] hours.

The market

Services are 12% of the global economy. Barely digitized.

$580B

On-demand services market in 2025. Roughly 12% of global economic activity.

Industry analyst syntheses, 2024–25 · [verify]

$2T+

Projected market size within the next decade as services digitize and shift to real-time fulfillment.

Industry projections · [verify]

$420M

Realistic SOM in our MENA wedge at 0.5% capture in 36 months.

Tadam internal model · pre-seed projection

Tel-Aviv · Live Jerusalem · Q3 Haifa · Q4

Phase 1: own the dense urban triangle. Phase 2: GCC.

Business model

We earn when both sides win.

10–15% platform take. No subscription. No listing fees. Stripe-managed escrow.

Every $100 booking

$85 provider
$10
$85
Provider take
$10
Platform fee
$3
Processing
$2
VAT pass-through

Unit economics

MetricPre-seedSeries A target
CAC (client)[FILL][FILL]
CAC (supplier)[FILL][FILL]
Avg order value[FILL][FILL]
Contribution margin[FILL][FILL]
Payback (months)[FILL][FILL]
90-day repeat[FILL][FILL]

Numbers reflect Tel-Aviv operations, Q1–Q2 2026. All [FILL] markers pending founder confirmation.

Traction

What we've shipped. What's working.

Product

iOS

SwiftUI · App Store
Shipped

Android

Compose · Play Store
Shipped

Backoffice

React admin console
Live

API

NestJS · OpenAPI 3.1
v1.0

Volume (last 90 days)

12,000+
Requests served [verify]
$380K
GMV [verify]
42%
90-day repeat rate [verify]
68
Net Promoter Score [verify]

Team

Roni Eligoola

Roni Eligoola

Founder & CEO
Vision & growth strategy
Yaniv Hanuka

Yaniv Hanuka

Chief Financial Officer
Finance & business strategy
Matan Nunberg

Matan Nunberg

Chief Technology Officer
Technology & infrastructure strategy
Bar Levi

Bar Levi

Product & Brand Strategist
Design, identity, narrative

"Showed up on time, sent photos every hour, and the dog was visibly happier."

— Bar L., Tel-Aviv · recurring user since March 2026
Why now

Three shifts make this the moment.

Real-time payments matured.

Stripe escrow + Apple Pay + open banking now make sub-minute provisional holds boringly reliable. Five years ago this required manual settlement.

Stripe processed $1T in 2024.

Provider expectations reset.

Post-Covid, professionals expect Uber-grade tooling. Phone tag is dead. The supplier side wants software, not a Yellow Pages listing.

68% of Israeli SMB providers run their booking on WhatsApp.
[verify]

AI-priced dispatch is solved.

H3 geospatial indexing + LLM intent parsing close the gap between "I need help" and "Roy is 5 min away" without human ops in the loop.

Our matching engine runs in 220ms p95.
Stack & moat

What compounds.

Tranzila + Stripe

Tranzila for Israel rails (compliance, local acquiring); Stripe Connect for the world — escrow + multi-party payouts in 38 currencies, day one.

Clerk

JWT auth shared across iOS, Android, web. No per-platform rebuild. Compliance comes for free.

PostgreSQL + H3

Geospatial indexing native to the database. No vendor lock-in, no sharding rewrite at scale.

Native iOS + Android

Sub-100ms launch, push, biometrics. No webview. Performance is the brand.

Every choice above is a one-way door we've already walked through. Year two, we don't rewrite the foundation; we build on it.

The ask

We're raising $4M to make Tadam the default verb for local help in MENA.

50% engineering — durable matching, supplier app v2, agency console.
30% supplier acquisition across Tel-Aviv, Jerusalem, Haifa.
15% expansion ops in Dubai (pilot Q4 2026).
5% compliance and licensing.

24-month runway. First-money close target: end of Q3 2026.
TADAM — Request the data room Read the full deck